Stop losing your team's wins to Slack and Jira
Drop in bullet points — what shipped, what broke, who was a hero this sprint. AI turns them into a readable, professional update your whole company can understand.
plain-text email
a complete update
locked templates
editor, not per reader
The problem
Engineering is a black box to everyone else. It doesn't have to be.
Great engineering work gets lost because the communication channels are broken.
Jira exports are unreadable
Sending a list of closed tickets isn't an update. It completely misses the narrative, the challenges overcome, and why the work actually matters.
Slack updates disappear
You post a great weekly summary in the team channel, and 3 hours later it's buried under alert bot spam and memes. There's no system of record.
Cross-functional disconnect
Product and Business teams rarely read engineering wikis. If you don't push information out in an accessible format, the rest of the company assumes engineering is a black box.
Writing updates feels like a chore
EMs want to unblock engineers, not spend Friday afternoon figuring out how to word a recap email that nobody replies to anyway.
The solution
Communicate as clearly as you code
Share complex technical achievements in a format the whole company can understand.
AI writes the narrative
Drop in bullet points about what shipped, who built it, and what went wrong. AI turns it into a readable, engaging technical update in seconds.
Code block support
Easily drop in code snippets, architectural diagrams, and technical metrics alongside your text with a flexible, block-based editor.
Highlight team wins
Make recognition easy. Dedicate sections to shout out engineers who crushed a tough bug, handled a rough on-call shift, or shipped a major feature.
Know who read it
See if Product and Leadership are actually reading your updates with open and click analytics down to the individual recipient.
Standardized team formats
Create a template for your sprint recap (Shipped, Next Up, Learnings, Shoutouts) and reuse it every two weeks to build a predictable cadence.
Secure and internal
Keep sensitive technical updates private. Send directly to internal distribution lists with confidence.
Common use cases
How engineering teams use Newsletters
From tactical sprint recaps to high-level CTO updates, unify your engineering comms.
Sprint recaps
Summarize what was accomplished, what rolled over, and the goal for the next sprint.
Launch announcements
Translate technical milestones into business value for cross-functional stakeholders.
Incident & on-call summaries
Share monthly reliability metrics, major incidents, mitigations, and heroics.
Architecture decisions (ADRs)
Broadcast major technical decisions, stack changes, and deprecations to the wider org.
EM-to-Team updates
Weekly alignment from the EM to the dev team on priorities, hires, and culture.
VPE / CTO updates
Monthly high-level updates across the entire engineering, product, and design organization.
FAQ
Common questions.
Can I just use Slack or Teams?
How technical can the content get?
Can my tech leads contribute?
Do recipients need an account?
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